Daily Rambam Accelerated

Mishneh Torah, Vessels 24-26 · Startup voice, On-ramp

September 27, 2026

Hook

Founders are obsessed with product-market fit. We spend our lives iterating, pivoting, and refining our offerings based on how the world consumes them. But here is the silent killer: intent-market disconnect.

You build a feature as a "receptacle"—a data storage tool, a CRM, a communication hub—and you treat it with the internal architecture of a functional, reliable asset. But your user? They’ve repurposed it. They’re using your high-end analytics platform to prop up a side-hustle spreadsheet, or they’re using your collaborative workspace as a glorified chat room. They are "sitting" on your product in ways you never designed for.